Yesterday, Skywalker's dawn theater release ended. Over the past three months, it has reached 110 billion worldwide and kicked off. There are several factors that contributed to this hit, but I'll focus on editing the screenshots here.
Before the Internet and SNS became mainstream, during the heyday of television, movie making was different from now. Many audiences saw many movies with a slightly slower tempo than now. Because people at that time were more concentrated and less tired. He was ready to fully enjoy the entertainment of movies at the theater. This is because there was no tendency to rely on spoilers and smartphones on SNS.
The problem is that the whole audience stays passive. It is likely that a small number of filmmakers were privileged entertainment to provide professional filmmaking. Even if there were criticisms or jerks in the work, it was a closed situation that could not be transmitted from an individual standpoint.
I had more constitution to spend more time reading. As you become more typographical, you become stronger with more difficult lines and subtitles, and your understanding becomes deeper. Above all, there was no smartphone, so I was prepared to give up thinking easily. Since there was no video distribution service and TV programs were mainstream, there were originally few choices,
You won't be confused, so your thoughts will not be disturbed.
Those days have come to an end. In the last decade, technology has advanced dramatically, revolutionizing the information infrastructure. At the same time as diversification, the speed of thinking in the world has increased, and this has transformed into a world where results are required quickly. Of course, the entertainment of movies will also change.
The audience has not only watched, but also made it easy to send, so they can easily watch movies anywhere and anytime. The professional concept of film production has become vague, and democratization of production is accelerating.
Freed from the closed entertainment of few people, the concept of sharing has emerged.
Somehow, just looking at your smartphone can make you confused about a plethora of content choices, spoilers and backgrounds, and what to believe. Along with that, human concentration and reading volume decrease, and a phenomenon that is easy to get tired occurs. Subtitles are short, dialogue is easy, tempo is fast, and the scenario needs to be complete. If you don't do that, you won't be able to adapt to the speed of the world and get paid for the box office.
A stance that completes and provides high-quality content in a short period of time is required. Even if you can do that, you will be troubled by criticism and dialysis on SNS.
This is what Star Wars is all about. Skywalker's dawn was an ambitious attempt to be supported by previous and future generations.
Recently, anyone with a PC can become an editor. For example, youtube has posted all editors' choices. Although the degree of perfection and technology vary, the way of editing (shot composition, scene effects, etc.) also varies. In diversified video content, it is required to provide content that produces value. Creating movie content that is interesting and understandable to most people will not be an extraordinary thing.
JJ desperately thought out how to deceive the whole audience. "Where do you use this scene, soundtrack here?" "What's this development!" "You tell the truth in this scene!"
These deceptions stimulated the audience and proved to be a successful and satisfying work.